Drink Up—Competitive Fans Will Probably Need It.
College basketball’s biggest tournament is back, and there’s no better place to catch the excitement than at Upstream Brewing Company! Located in the heart of Omaha’s historic Old Market district, Upstream Brewing is hosting a March Madness celebration filled with great beer, game-day energy, and a special deal designed for basketball fans.
From buzzer-beaters to bracket-busters, gather your friends, grab a seat, and settle in for a week of tournament action paired with locally brewed craft beer.
Event Details
Event: March Madness at Upstream Brewing Company
Location: Upstream Brewing Company – Old Market, Omaha, Nebraska
Dates: March 17 – March 22
Beer Special: 23 oz. Beer for $10
During the event, guests can enjoy a 23-ounce pour of Upstream’s craft beer for just $10, making it the perfect way to toast every three-pointer, upset, and overtime thriller.
Whether you’re cheering on your favorite team or simply enjoying the excitement of the tournament, this limited-time beer special keeps the good times flowing all week long.
The Perfect Spot for Game Day
Upstream Brewing Company has long been a favorite gathering place in the Old Market for sports fans and craft beer lovers alike. During March Madness, the brewery becomes a lively hub where guests can watch the games, debate brackets, and celebrate big plays together.
Here’s what makes it the perfect tournament headquarters:
- Locally brewed craft beer poured fresh at the source
- A generous 23 oz. beer special available throughout the event
- A lively sports-watching atmosphere filled with fellow fans
- A prime Old Market location ideal for a night out in downtown Omaha
With comfortable seating, great food, and a rotating selection of house-brewed beers, it’s easy to spend an afternoon or evening soaking in the tournament excitement.
Bring Your Bracket and Your Crew
March Madness is best enjoyed with friends, and Upstream Brewing provides the perfect setting to gather your crew and watch the action unfold. Celebrate the wins, laugh off the busted brackets, and raise a glass every time the scoreboard lights up.
The brewery’s spacious environment makes it easy for groups to settle in, enjoy great food, and keep the drinks coming while the games roll on.
Join the Madness in the Old Market
From March 17 through March 22, make your way to Upstream Brewing Company in Omaha’s Old Market to enjoy tournament basketball and a refreshing craft beer special.
With 23-ounce beers for $10, exciting games on the screens, and the energetic atmosphere of downtown Omaha, this is the perfect place to experience March Madness.
Grab a pint, watch the games, and remember: drink up—you’ll probably need it.